GTA 4 To Make $400 Mil?

15 04 2008

I saw this over at Gamespot and found it interesting :

There’s no question that Grand Theft Auto IV will have a massive debut. How massive, exactly? Today, Variety predicted the Rockstar Games title could see biggest entertainment property launch of all time when it goes on sale worldwide on April 29 for the Xbox 360 and PlayStation 3.

The Hollywood trade claims that “sources close to publisher Take-Two Interactive,” which owns Rockstar Games, have been tracking how many units of GTAIV they have pre-sold to retailers. According to said sources, the publisher believes 6 million units of the Rockstar North-developed game will sell during its first week on the market, generating over $400 million in revenue.

Read the rest here. If that’s true then video gaming will be making almost as much revenue as films. Which may give a glimpse into what this generation of consumers are leaning towards.

The average teen/early adult seems more prone to play Halo 3 then go to the theater these days, which begs the question, are games replacing films? Are people more into the interactive attraction that games offer?

I don’t believe it is. But just goes to show that in todays day and age more people want an escape from reality (hell who wouldn’t). Now more then ever Comics/Films and Games are a release from this world we live in and takes us where we can for once feel good.

So I hope GTA 4 does make $400 mill or more, because people deserve a break.




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